Archive for January, 2009

jacobsenIf there’s a world recession in progress, then someone forgot to tell Carlsberg about it. While many companies are slashing prices, the Danish brewer has unveiled the world’s most expensive beer. Priced at 2008DKK (approx USD$350), the Jacobsen Vintage No. 1 is a limited edition brew for any beer drinkers who still feel like splashing out.

The beer is a 10.5% ABV Barley wine and is mostly targeted at up-scale restaurants in Copenhagen, Denmark. Perhaps Carlsberg have hit upon the hard-up financial sector workers who can no longer spend $3000 on a bottle of champagne, but will happily downgrade to a $350 bottle of beer.

Beer is usually one of the products that sees an increase in sales during economic recessions; it’s not known if this behavior is limited to low-priced beers or all categories. Just 600 bottles of the Jacobsen Vintage No. 1 have been brewed, so only the lucky/rich few will have a chance to enjoy it.

Cast your mind back to the affluent days of the mid-2000s and read on for more details on this unique product…


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Brewery: Michigan Brewing Company DSC_6631_celis-white

ABV: 8.00%

Review: Wow! This is truly a great wheat beer. Bold, rounded aroma, with a full, sweet, complex taste. The Celis White pours well, with a strong head and lush, cloudy body. A kick of citrus flavor adds to the overall intensity without tipping the balance to become yet another novelty-flavor beer. An extremely drinkable beer, and most definitely a crowd pleaser – offer this to any guest and you’ll be a popular host! The Michigan Brewing Company are building a reputation for producing consistently fantastic beers; classic renditions of craft beer favorites.

Food pairing: This beer needs no accompaniment, but would be excellent with rich food, especially meat-based dishes. 

LegendsOfBeer.com rating: 9 out of 10

Have you tasted Celis White? Do you agree/disagree with our rating? Share your thoughts and opinions in the comments.

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millerLt In the competitive beer industry, light beer is big business. According to the Convenience Store Decisions website, light beer is the fastest growing segment of beer and the trend is set to continue during 2009.

The article, Light Beers Poised for a Big Year, is an interesting read, although may be depressing news for fans of the micro-brewing industry.

Most of the major commercial breweries have their own light beer brand, with the leaders being Bud Light, Miller Light and Coors Light. One of the interesting revelations from the news report is around brand loyalty – a light beer drinker is less likely to vary their drink from one week to the next, compared to a craft beer drinker, who will want to sample many flavors and varieties.

The massive popularity of light beers cannot be understated. Since 2001, Bud Light has been America’s best selling beer, commanding 16% of the total market.

What’s your opinion of light beer? Do you drink it? Is there really any difference from one light beer to another? Leave a comment and let us know!

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DSC_7104Brewery: Laughing Dog Brewing

ABV: unknown (please add a comment if you know!)

Review: This is a curious beer. I found it in the bargain basket in my local supermarket, priced at $1.00. With no pre-conceptions or notions, I was firstly struck by the dense, cloudy body, topped by a substantial head. At first taste, it’s clear that this IPA is in the same league as many of its Northwest compatriots – very hoppy, strong malt flavors and traces of caramel. The aftertaste is rich, sticky and strongly hopped. Without further bottles to check, my judgment is still a preliminary one. While tasting, I had no idea of the ABV, but guessed it was north of 5%. A complex, curious brew worth a taste. Whenever I find more than a single bottle, I’ll give it a more lengthy tasting. 

Food pairing: This IPA would partner very well with seafood or spicy food.

LegendsOfBeer.com rating: 7 out of 10

Have you tasted Laughing Dog Brewing India Pale Ale? Do you agree/disagree with our rating? Share your thoughts and opinions in the comments.

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412384_3553 A beer and a movie go very well together. However, unlike the amusement derived from spotting fictional beers in movies, the opposite can be said for the appearance of real beer brands on the big screen. Product placement is a lucrative business in films and beer companies are eagerly waiting to throw cash at film-makers willing to feature their brands.

As with all movie product placements, it’s only a problem when you actually notice it. When a camera lingers too long over a beer label or a character strays from the plot and starts extolling the virtues of his favorite beer, it becomes an irritating distraction. While we don’t expect every movie to avoid any depiction of real-world brands, there is no place for some of the naked advertising that manages to get included in movies.

We’ve assembled a collection of the 10 worst examples of the practice. These are the most blatant, shameless product placements for beer that you’re likely to see. Prepare yourself for cringe-inducing dialog, bad acting and some thinly-veiled commercials masquerading as feature films.


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153873_3728 Why do New Year resolutions have to be a chore? Instead of over-reaching, boring promises to lose weight, exercise more or cut up credit cards, why not take on some resolutions that will give you added enjoyment and will have some chance of success?

To help you get started, we’ve put together our list of New Beer Resolutions – a set of ideas that will inspire the beer lover inside of you, reinvigorate your taste and possibly kick-start a new hobby.

So, jump into the list and leave a comment with your New Beer Resolutions for 2009!

Photo by Gavin


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